About

We started with the kitchen, but couldn't stop there. We build the whole home experience —

A spacious, modern kitchen with white cabinets, a marble backsplash, dark wood accents, and a central island with a flower vase on top. Large windows bring in natural light, and there are various decorative items and kitchenware.
Exterior view of a modern house with large glass doors, outdoor seating, and a swimming pool reflecting the sky, trees, and part of the house, under a clear blue sky.
A luxurious bathroom with marble walls and floors, a central freestanding bathtub, a walk-in shower with ornate tilework and rain showerhead, gold fixtures, and natural light coming from a window. Decor includes a potted plant, towels, and modern lighting.

Reform & Co. is a full-service design + build partner for homeowners who want one trusted team to handle it all, from interiors and outdoor living to seamlessly integrated pool construction.

Our advantage is coordination. Fewer handoffs, more clarity. A unified vision that feels cohesive from the front door to the backyard. Craftsmanship, organized execution, and a high-touch client experience, without the noise.

Our Founder —

Expert-led projects, from concept to completion.
Reform & Co. is led by Waylon Dana, bringing hands-on oversight and accountability to every project. Our work is guided by thoughtful planning, strong trade partnerships, and a commitment to delivering detail-driven results that hold up beautifully over time.

A backyard with a swimming pool, lounge chairs, hanging chairs, and a mountain in the background under clear blue sky.

Our Values —

  • Craftsmanship | Clean lines, durable materials, refined finishing

  • Communication | Clear schedules, proactive updates, no guessing

  • Accountability | One team responsible for the outcome

  • Respectful Jobsites | Clean builds, organized staging, considerate crews